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Using Web Analytics to Improve Content Effectiveness
REGISTRATION FOR THIS WEBINAR IS NOW CLOSED. If you would still like to register, contact Deborah Krat (deborah.krat@stc.org). New delivery channels mean new tools to make our jobs easier. Web Analytics is one of those tools. When we deliver content online, Web Analytics can become the voice of our user for any content delivered in a browser or app. By analyzing analytics data, we can tell what people are looking for; what they are staying and reading; and when they are thrashing around in our content, unable to find the answers that they need.
When
4/18/2018
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