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Sponsored by Writing Assistance. The Excel Workbook is a single PDF containing data tables for all three datasets in a book format. This workbook compliments the Salary Database PDF. It is very helpful for those who would like to undertake their own cross-regional analyses or industry comparisons without the bother of having to convert the tables from an Acrobat file. STC members receive this valuable workbook for free. Please look for a renewal or welcome confirmation email,... Details
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Annual salary survey included with STC Membership.
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Sponsored by Writing Assistance. If you are a technical communicator or an employer looking to hire a technical communicator, then you need STC’s Salary Database. Each year STC produces a Salary Database based upon data from the U.S. Department of Labor’s Bureau of Labor Statistics, with exhaustive additional research ensuring that the salary data is accurate, reflects regional realities, and is useful to technical communicators. STC members receive this valuable publication for... Details
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This webinar takes the case of Facebook to explore how social media interfaces shape how we interact with-and feel about-one another. The speaker will share findings from an analysis of Facebook's UI, with a focus on four key microinteractions (browsing, reacting, commenting, and posting). As a result, attendees will come away from this webinar with: (1) an understanding of how social media interfaces affect how users interact with digital content and with one another; and (2)... Details
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Technical communication fits into many industries, and technical communicators address many different needs within those industries. Yet there is no "one size fits all" job description for a technical writer/communicator. Typically, technical writers have to adapt to one or more factors over the course of their careers: changes in employment (for example, leaving one job for another), changes in the organization where they already work, and changes in the larger economic... Details
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As technical communicators, we have to deliver messages that range anywhere from good news to bad news to persuasive calls-to-action. Our readers are real people, who appreciate a direct voice and clarity, but they also appreciate cordiality. Thus, composing these messages can be challenging, as there's much a writer has to negotiate in a rather limited space. How, then, do we maintain objectivity while building goodwill with our audience? This webinar will focus on the following... Details
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It's back to school time, so why not take some time to learn some solid tips and tricks to hit the ground running. Not in the boring "sit down, take notes, and only 10% of it will every apply" learning though. The cool stuff where you say to yourself "yup, THAT will save me time" or "wow, I cannot believe I didn't always do it THIS way"! Want to build a list of every graphic across 10 folders? Need a quick way to ID which steps are WAY too long? Need to clean up legacy content with... Details
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Are you thinking about becoming a Certified Professional Technical Communicator? Have you heard about the certification program and wondered what was involved? Join accredited CPTC trainers to learn how certification is different than completing a certificate, along with the value and benefits of getting certified. The trainers will highlight certification content, share options for preparing for certification, as well as provide tips for studying for and taking the exam.
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Do the C-Suite executives think of your department as a core part of the development team, or a burdensom commodity to be acquired at the lowest possible price given an acceptable level of quality? What can you do to promote your corporate value and advance your career? Presented by Jack Molisani. Recorded on 9/9/2020
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This webinar provides technical communicators with an introduction to cognitive processes affecting perceptions and expectations of usability. In reviewing these concepts, the speaker will " Discuss how to apply these ideas to identify a groups' usability and design expectations " Explain how to use research results to design materials to meet user expectations The objective of this webinar is to review how cognitive science theory can be combined with technical communication... Details
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Awareness, Consideration, and Decision are the three stages of the buying process, and this marketing presentation helps identify where your potential customers are, and what content marketing message will resonate with them best at that given stage. Presented by Arthur Germaine. Recorded on 08/06/2020
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We will explain how rules-based chatbots work and why those simple demos are so impressive and why chatbots so often fail as soon as they enter the real world. We will go over the difficulties in fueling a chatbot with text-based content. Then we will show you how you can go to the next level with a chatbot that can take you to a higher degree of functionality, using the text-based content in which you have already invested.
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The objective of the webinar is to provide an overview of inbound marketing and how content is used to attract your ideal target customer and take them through the buyer's journey. We will then dive into the types of content needed throughout the customer journey. Finally technical communicators will learn how they can help marketing satisfy the content needs of the customer, what types of content they are best-suited to contribute and how the content they produce can be a driving... Details
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You may have heard about content marketing, and may even have dabbled in it, but as one of the newest forms of marketing out there, you might not know what its best practices look like, what skills you need to brush up on to do it effectively, or what tools are available. In this webinar you'll learn " How to find your content niche when doing content marketing for small business " How to create a sustainable plan for developing, publishing, and promoting content " How to improve... Details
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Have you ever received a handout at the beginning (or end) of a presentation and felt like tossing it in the trash can on your way out of the room? Do you simply print the default notes pages or slide thumbnails from PowerPoint's print menu, and pass those out as your handouts? Do you create separate files for your presentation, handout, and speaker's notes? In this webinar, you will learn how to customize the Notes Master in PowerPoint to create more interesting and useful handouts, ... Details
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Attendees will leave the session with a good sense of the basic tools they would need to produce professional looking/sounding screencasts. Attendees will also enjoy the opportunity to preview tools, and they will leave with simple strategies to use these tools to improve the outcome of their projects.
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With the move to more advanced online help systems, it can be easy to overlook PDF output. If your audience relies on PDF documentation, this session examines some best practices that enable you to create fresh, stylish PDF output. We'll take a look at some tactics to design your pages for a modern look and feel and learn about some efficiencies to enhance your output.
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In this webinar, you will learn: " the purpose of style guides " what they can and can't do " how to get started with the three essential elements " how to add value with more elements " how to get buy-in from key stakeholders in your company
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Are you familiar with the Flynn effect? It states that each generation of children is getting smarter than the previous generation. Needless to say, so are products. Think Driverless cars! But what's happening with your help content? Is it keeping pace with Flynn's users? Tune in to this webinar to listen to the challenges users face with traditional content and some of the ways to address these challenges. Let's look at what makes content intelligent and how you can create such... Details
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We're seeing an increase in cybercrime associated with COVID-19 and the huge number of people who are suddenly working from home. Join the speaker as he discusses general cybersecurity tips, what to be aware of in the context of COVID-19, and secure use of new remote meeting platforms such as Zoom. Recorded on 04/02/20
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This webinar presents strategies for addressing key issues of technology and culture when designing and delivering online training for international audiences. Specifically, the presenter will examine how understanding different infrastructures can help with developing online instructional materials for overseas learners. He will also explain how to combine ideas from cognitive science, cultural anthropology, and systems studies to identify the educational expectations and learning... Details
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This webinar will explore the theory behind image-driven documentation, including what constitutes a step, what can be illustrated, what must be presented with words, and considerations for using symbols. Presented by Sandra Wheeler and recorded on 10/7/2020.
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What if you employ technology from a single source to digitally print a single copy or provide the manually digitally directly to the customer or dealer, avoiding inventory, touch points and scrapping obsolete manuals? Those are achievable objectives using advanced publishing tools. Using a publishing storefront you could make product manuals a revenue stream and profit center. Attendees will learn about the advanced processes and other tools to automatically price the manuals at... Details
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Meeting the needs of both your software developers and your end-users without duplicating efforts can be accomplished using the multiple output capabilities of MadCap Doc-to-Help. In this session, Robin Stefani details how Doc-to-Help provided a single-source method to supply developers with CHM and HTML output files and customers with HTML and PDF output files from six different Word documents through one project.
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If you’re responsible for documentation of any kind, you know the pain points associated with planning for creation, delivery, and governance. Much documentation now has to live in variety of formats and cater to several audiences. Learn the secrets to effective documentation project management, including research, content development, publication, and governance. Recorded: August 14, 2019