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Integrating Social Media and Social Search Into Tech Comm
Learn how to integrate social media and social search platforms into your technical communications. Prepare to see social media and social search platforms from the lens of an end-user looking for help where they prefer to interact with companies online.
At the end of this online course, participants will:
Be able to identify social media and social search platforms preferred and utilized by your end-user.
Be able to identify which content mediums will best serve the end-user by providing the most beneficial support resources for your product or service.
Understand the importance of the constructs, expected engagement, accepted responses, and impact on user sentiment based on the use of the platform for product solutions.
Learn how to utilize social media to illuminate customer pain points, recognize customer preferences, and apply re
6/18/2020 - 7/9/2020
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CEUs for CPTC Certification